Developing a multidimensional framework for wine tourist behavior: Evidence from Greece

Authors:
Alebaki, M.
Menexes, G.
Koutsouris, A.
Type: Journal Article
Journal title: Wine Economics and Policy
Year of publication: 2015
Source: AGRERI
Subject:
socioeconomic development
rural development
agricultural development
Description:

n response to the need for a better empirical understanding of the multiple factors that drive the demand of wine tourism, this paper serves a twofold objective: first, to test the distinctiveness of motivations for visiting a wine region along with a winery; and secondly, to explore whether geographical distance between tourists' place of origin and the wine region can add to the ability of other wine consumer/tourist variables (product involvement; product knowledge; wine tourist identity; past experience) to predict specific aspects of wine tourist behavior. In doing so, quantitative survey data were collected from 381 visitors of twelve wineries located in Northern Greece. Results from Principal Component and Multiple Hierarchical Regression Analyses indicate that travel distance predicts wine purchasing at the cellar door as well as the motivational factors associated with 'Socialization' and 'Destination attractiveness'. Further, the study proposes a conceptual framework for wine tourism motivation.
 

:


 


License: Rights subject to owner's permission
 

Related Resources

Χωρικά σχήματα οργάνωσης και κρίσιμοι παράγοντες για την επανατακτικότητα του οινοτουρισμού στην Ελλάδα

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development

Toward an Economics of the Rural Third Sector

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development
Collected from: 

Market segmentation in wine tourism: a comparison of approaches

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development

Preparing for the future: Rethinking higher education and environment in the Asia Pacific. Proceedings of the 3rd International Conference on Agriculture Education and Environment

Provider: 
Subject: 
agriculture
agricultural extension
agricultural development
rural development
Collected from: 

Preparing for the future: Rethinking higher education and environment in the Asia Pacific

Provider: 
Subject: 
agricultural extension
agricultural development
rural development
Collected from: 

Comprehensive Africa agriculture development programme. Integrating livestock, forestry and fisheries subsectors into the CAADP

Provider: 
Subject: 
agriculture
agricultural development
agricultural policies
rural development
Collected from: 

AGRERI Library

Χωρικά σχήματα οργάνωσης και κρίσιμοι παράγοντες για την επανατακτικότητα του οινοτουρισμού στην Ελλάδα

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development

Toward an Economics of the Rural Third Sector

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development
Collected from: 

Market segmentation in wine tourism: a comparison of approaches

Provider: 
Subject: 
socioeconomic development
rural development
agricultural development

External Library

Preparing for the future: Rethinking higher education and environment in the Asia Pacific. Proceedings of the 3rd International Conference on Agriculture Education and Environment

Provider: 
Subject: 
agriculture
agricultural extension
agricultural development
rural development
Collected from: 

Preparing for the future: Rethinking higher education and environment in the Asia Pacific

Provider: 
Subject: 
agricultural extension
agricultural development
rural development
Collected from: 

Comprehensive Africa agriculture development programme. Integrating livestock, forestry and fisheries subsectors into the CAADP

Provider: 
Subject: 
agriculture
agricultural development
agricultural policies
rural development
Collected from: