Revenue Impacts of MPP Branded Funds: A Firm-Level Analysis

Authors:
Jensen, Kimberly L.
Jakus, Paul M.
Davis, George C.
Type: Journal Article
Journal title: Agricultural and Resource Economics Review>Volume 32, Number 2, October 2003
Year of publication: 2003
Source: AgEcon
Collected from: AGRIS
Subject:
products
cooperatives
Description:

The USDA's Market Access Program (formerly Market Promotion Program) recently underwent a major change to redirect all branded products export promotion funds to small domestic firms and cooperatives. The redirection responded to criticisms by the General Accounting Office of past allocations of branded products export promotion funds to large, experienced exporters. This study uses a firm-level analysis to examine whether firm size and export experience matter in how effectively firms use the promotion funds to increase their revenues. The results support neither the GAO criticisms nor the recent program redirection.

 

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